Women InFoodAndFarming

Written by Dr Danni Robb - connect with me on Linkedin here! Last night’s Selling the Story of UK Food and Farming  event tackled a question that often feels easier to ask than answer: how do we genuinely connect consumers with the reality of UK food and farming – and change behaviours, not just attitudes? What became clear is that while the sector talks a lot about trust, sustainability and ethics, the way we communicate these ideas is still falling short. Education alone isn’t enough One...

Written by Clare Otridge I’ve attended LAMMA every year for the past five years. I go wearing a few different hats: as a market researcher listening closely to what farmers are thinking, as a woman working in agriculture and noticing where opportunities are opening up (and where they still aren’t), and, if I’m honest, as someone who enjoys the social buzz of big machines, big ideas and familiar faces. LAMMA has always been a place to take the temperature of the industry. But walking into the...

Written by Becky Erskine Reflections on the Women in Food and Farming (WIFF) Networking Event. I had a fantastic afternoon networking at the LAMMA show, at an event seamlessly organised by Clare Otridge. It was wonderful to see such a strong turnout, featuring a vibrant mix of first-time attendees and familiar faces catching up after the Christmas break. The atmosphere, as always, was incredibly welcoming. This event highlighted the vital role of networking in empowering women across the food...